The geography of Jamaica is diverse. The western coastline contains the island's finest beaches, stretching for more than 6 km (3.7 mi) along a sandbar at Negril. It is sometimes known among tourists as the "7-Mile Beach" although it is only slightly more than 4 mi (6.4 km) in length, from the Negril River on the south to Rutland Point on the north.

The name Negril is a shortened version of Negrillo (Spanish: Little black one), as it was originally named by the Spanish in 1494. A theory holds that because there was a vast population of black eels along Negril's coast, the Spaniards called the area Anguila Negra which was shortened to Negrillo and then to Negril. Although Negril has a long history, it did not become well known until the second half of the twentieth century.

When someday comes you'll need to get in.

When someday comes you'll need to be able to get around.